It Costs 30 Times More to Attract a New Customer vs. Retaining an Existing One

Are you getting the full benefit from your providers?   Customer acquisition costs have skyrocketed in recent years. After you have secured a customer’s business and provided them with top-quality service, maintaining a revenue stream from that customer is essential to a profitable business. If you sell a motor club in connection with the purchase of a vehicle, once your customer’s contract ends, it shouldn’t terminate your relationship with that customer. The cost to acquire that customer […]

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